Jim Kitchen
Entrepreneur-In-Residence
A core component of this course is enabling students to identify and evaluate promising ideas with significant potential for forming a new entrepreneurial venture. Students will identify problems worth solving.
Students will learn to analyze the feasibility of ideas based on potential business models, the resources and capabilities required for successful execution, and the ability to achieve economies of scale.
This course will provide students with the experience of developing a prototype, a tailored marketing plan and customer segmentation analysis, while developing a collaborative pitch deck to present to potential investors.
During the semester, students will work collaboratively to identify market needs while selling an actual product or service to a defined customer base.
Students will interact with successful serial entrepreneurs, Venture Capitalists, angel investors and dealmakers.
The course will facilitate the development of personal strategies that students will use to guide their career-planning decisions.
jim@jimkitchen.org